It's an interesting question. How much planning do you put into your marketing campaign, and do you end up doing more or less than you originally planned?
What do you think, have they got it right? or is there something missing?With the New Year upon us, many businesses – especially brand new small and medium-sized enterprises (SMEs) – may well be looking at the whole concept of online marketing for the first time. Although they may already have an online presence such as a website or a profile on a social network such as Facebook, this is far short of the massive potential for new business and increased profits that the world of internet marketing can offer.
You can read the rest of the post here : A new year guide to launching a new marketing campaign